Senior Consumer Marketing Manager AirFryer (Freelance)
As Senior Consumer Marketing Manager AirFryer you will be supporting product innovation and business management within a truly international business environment.
As Senior Consumer Marketing Manager AirFryer, you will play a role in the definition, development, and introduction of new propositions, products, and digital services within one of the fastest growing product categories in Kitchen Appliances.
In your role, you will:
- Drive product development of new AirFryer premium range
- Steer the Idea to Market (I2M) process from start to end, taking initial ideas through to value proposition and solution development towards market introduction.
- Roll out of existing ranges to new markets and geographies
- Support update of communication strategy including development of new assets
- Interact with various disciplines including Innovation, Technology & Development departments, Country sales organizations, Design, Manufacturing units or external suppliers, Marketing departments, Supply & Operations.
- Engage on a regular basis with our marketing teams in key markets to ensure fit to local needs and launch success
We are looking for
The main criteria we are evaluating during this process are:
- Experience in an international business environment in the field of business management, marketing solution & product innovation.
- Experience in product development, and managing development of new propositions
- Strong project management and organizational skills
- Proven track record with global consumer / retail brands with a demonstrated ability to work with multiple and diverse markets
- Ability to think creatively and pragmatically, continuously looking for opportunities to learn and improve
- Strong interpersonal capabilities and excellent communication skills to build durable collaboration with peers in early-stage innovation (e.g. R&D, Marketing Intelligence, Marketing Management)
- Highly proficient in spoken and written English