Copywriter and Storyteller (Native English speaker)
Our successful transformation to a solutions company requires a change in the perception and role of Services in our organization. To realize this, Philips Services & Solutions Delivery organization is introducing an inspirational and accessible campaign #servicethinking that will explain the role of services going forward, and will guide markets, businesses and functions in this transformation.
One important part in this campaign is storytelling. This is why we are looking for a copywriter with healthcare experience/knowledge and experienced in writing creative stories to connect and engage our employees and capture our organization’s heart and imagination. You will collect engaging stories from across our work and our community to provide powerful content for our marketing materials. The copywriter that we are looking for is able to help our people tell their stories. By conducting interviews the copywriter is able to ask the right questions, listen and translate the input into compelling stories that both appeal head and heart in order to gain cooperation and trust of our way ahead.
Furthermore support our team in the creation, development and delivery of digital and offline content and ideas. This ranges from delivery of the content for digital marketing campaigns, video production, copywriting, and creation of publications and creative assets. The role also leads on copywriting for certain key projects such as speechwriting for senior colleagues.