Data Analytics

Description:

Primary Skillsets:

Strong experience in working on mobile/web analytics tools - Adobe Analytics preferred.

Knowledge on implementation of end-to-end analytics lifecycle for the businesses such as questionnaire to business, BRD creation, variable mapping, Data Capture Plan creation, report suite setup and configuration, custom implementation

Pre and post production validation and debugging of tags strongly preferred (Tools: Fiddler/Charles)

Fair understanding on the KPIs and metrics

Experience in creating/updating processing rules

Fair understanding of working in workspace to create dashboards on KPIs

Fair understanding of creating segments,Calculated metrics and classification rules.

Developing processed and procedures to streamline the data collection process

Excellent written and oral communication skills

Demonstrated ability to work in a team and independently

Good to have:

Third party integration knowledge

Knowledge of JavaScript and SQL