Freelance Senior project manager

In this role as Senior Project Manager, you will have the opportunity to play a crucial role in the organization and development of Philips’ social media ecosystem. As a global healthcare technology company, maintaining a strong brand reputation and effective audience engagement is crucial. You will work as part of a team of communications specialists who oversee Philips’ global strategic communications channel management within the global Communications and Brand function.

As a project manager, you will lead the social media ecosystem clean-up project and be responsible for streamlining and organizing the ecosystem, implementing a new governance structure and training internal teams on new guidelines and policies.

We are looking for a well-organized and experienced project manager who can drive this project forward in collaboration with key experts, agency partners and internal stakeholders. You should feel comfortable to operate in a multidisciplinary space that spans social media and content management (Philips Communications), IT (Philips IT), liaising with third-party suppliers (such as agencies and platforms like META, X, LinkedIn, etc.), and engaging with various business stakeholders within Philips.

In this role, a track record of successfully managing change projects is essential. Strong communication and stakeholder management skills are crucial, as you will collaborate with internal teams to ensure social media presence optimization and a seamless user experience. Your expertise will be pivotal in maintaining our brand's strong online presence and enhancing our audience engagement.

Responsibilities:

• Prepare, lead and follow up progress meetings

  
  

• Communicate and coordinate with stakeholders

  
  

• Be the main contact and first line of support for the stakeholders during the clean-up period

  
  

• Create and update training materials together with project team

  
  

• Educate and train internal teams on best practices for social media management and based on the social media governance and guidelines (together with the project team)

  
  

• Proactively recommend improvements to enhance and streamline the clean-up process.

  
  

• Work closely together with the social media lead on specifications and feedback any requirements/needs from the stakeholder network.

  
  

• Implement social listening practices to gather real-time insights, monitor brand sentiment, and utilize data for proactive and reactive communications.

Required competencies:

• Considering the nature of this role this person needs to feel confident in (international) stakeholder management and able to lead people to the new way of working.

  
  

• Minimum of 5 years of experience in social media management, project management, or related roles, preferably in a global corporate environment.

  
  

• Strong knowledge of social media platforms, trends, and best practices.

  
  

• Proven track record of driving and implementing change projects .

  
  

• Exceptional communication and stakeholder management skills.

  
  

• Ability to lead cross-functional teams and drive projects to successful completion.

  
  

• Excellent MS Office skills (Word, Outlook, Excel, PowerPoint).

  
  

• Experience with Sprinklr and social listening is preferred